Category Archives: Attraction Marketing

The Problem With Prospecting and Recruiting on Social Media

 

8.main_title_779

This October will mark 10 years (2005) since I entered the network marketing arena and my life took a crazy detour into the world of entrepreneurship, deep personal development and experiencing more negativity than any human should have to endure.

The good news is that my friend Ferny’s story in this industry has a happy ending and he will tell you all about here.

I quit job as an engineer 2 1/2 years after joining the industry in 2008, became a 6-figure earner in direct sales by 2009, built a 7-figure internet company by 2012 and I am now the co-owner of an online direct sales company, which I first joined as an affiliate back in 2006.

fernyonstage

My journey however was not without many fumbles, embarrassing moments and more prospecting faux pas than I care to share and I hope my friends, family & strangers I attempted to prospect have long forgotten the things I did. LOL

But here’s a few, so you have an idea…

Have you ever invited friends over for some beers and very unsmoothly transitioned to showing the plan to a very angry audience? I have.

Have you ever tried to prospect your bartender, a few too many beers past ‘buzzed’ and have him respond with, “Is this Amway?” Doh! I have.

Here’s a good one… have you ever prospected a girl, while on a date as a “test,” because your upline told you that if a girl is not positive about your business, she’s not a keeper? Yep… didn’t turn out well.

And that’s about as much as I’ll reveal, because I’m starting to get really depressed remembering all this right now. Ha ha ha…

The point is, I’m about to cast some heavy stones at some networkers, but I just wanted to let ya’ll know that I’ve made mistakes too… but that doesn’t mean we should be going easy on those that are committing some MAJOR prospecting mistakes on Social Media and online.

In my day, my fumbles happened offline and there is thankfully no record.

Unfortunately, today…

The Internet Never Forgets and It’s Ruining It for Everyone Else

I once heard that success in business is all about ‘time’ and ‘place’. As a professional marketer, I would add ‘message’ to the equation as well.

Unfortunately, network marketers today are being taught online prospecting methods, which include the wrong message, at the wrong time and most definitely in all the wrong places!

Here’s the truth!

8.supplemental_400x400_1

There is a VERY fine line between prospecting on social media and spamming people. I’m sorry to say that most network marketers have been turned into human spam bots by their upline and company leaders…

‘Disposable distributors’ tasked with the job of spreading the word about their company’s products or opportunity, at the expense of the individual’s reputation and risking the suspension of their social media accounts.

Just recently, I asked affiliates of my company to share examples of the WRONG WAY to prospect online, by sending me screenshots of the poor attempts at prospecting they receive every day…

The WRONG Way to Prospect and Recruit9-24-2015 4-33-10 PM

 

Successful entrepreneurs and networkers alike eventually learn the true secret to success and it becomes the foundation upon which their entire prospecting, recruiting and business building strategy is founded.

That secret being:

8.supplemental_400x400_2

“People don’t care how much you know, until they know how much you care” – Theodore Roosevelt

The screenshots above are weak prospecting attempts from people who haven’t yet figured out that building a business is not about tricking people or finding the right copy/paste FB messages to send to strangers.

It’s about actually caring about people, becoming a person of value and being someone uniquely positioned to help someone with their problems.

That last one is critical “uniquely positioned to help someone with their problems.”

Any idiot can copy and paste a message into the Private Message function on Facebook.

What sets you apart from the rest of the desperate reps hitting people’s inboxes with their new “ground floor” opportunities or cash programs?

Now this doesn’t mean, prospecting online doesn’t work. I know some very skilled recruiters who are excellent at online prospecting, but just like offline prospecting, they’ve devoted the time and effort to learn this very difficult skill and have mastered it. And if that’s the strategy you want to deploy, you need to do it right or else!

But if you’re still a little fuzzy on whether you are a spammer or not, here’s a guide of sorts…

Top 5 Warning Signs That Your Prospecting Efforts are Actually SPAM

1) You first private message to a stranger on social media includes a link to join your opportunity.

2) You get angry replies via private messaging and/or you have been reported as a spammer.

3) You post links to your opportunity or website in the comments section of other people’s social media posts

4) You compulsively want to talk about your company or products, without anyone asking you to share.

Finally… this one is the most important one…

5) You engage in interactions online, with a hidden agenda, hoping to transition the topic to something that would get people interested in your opportunity, without caring about knowing the other person.

This last one for me is a big one but could also be controversial.

After all, #5 is the very definition of prospecting (online or offline), which even when done right… can still feel awkward, result in people getting angry at you and very unleveraged, which is why I eventually decided to stop prospecting all together.

But here’s the interesting thing…

“When I Stopped Prospecting People, My Business Started Growing!”

I can’t tell you how relieved and at peace I felt, when I once again, was able to go out with my friends, visiting a family member’s home or be in a public place without having to think about prospecting anyone.

Just enjoying being normal again, was incredible, after two years of being taught by my upline that “everyone was a prospect” and approaching every conversation with a hidden agenda, I was free!

8.supplemental_400x400_3

That’s because it wasn’t until I STOPPED prospecting, that my business actually started growing!

Weird, right?

At this point, you may be asking, “then how the hell did your business grow?”

Well before I answer that, I have to say that there are people who are very skilled prospectors and recruiters who completely disregard the issues I mentioned above.

They knowingly and without shame, approach every interaction with a stranger as a prospecting opportunity.

Getting yelled at or cursed out by prospects is no big deal, as long as some people say ‘yes.’

And just like doing it right offline, there’s a way to successfully do it online as well. After learning and becoming very good at prospecting, I decided that I didn’t want to build my business this way.

The problem with prospecting in general, as it’s normally taught, is that the mindset going in, is still about what YOU want people to do and about manipulating people into doing what you want them to do.

In other words, it’s about YOU, not them. I didn’t like that, but I still did it for a little while… until I did find a better way.

The More Leveraged Alternative to 1-on-1 Prospecting, Which Won’t Make You Feel Like a Cheap Sales Man

Now, I am not trying to be high and mighty about all this prospecting stuff, because I’m not.

If it came down to feeding my family with ‘stone cold’ prospecting tactics or my kids starving, I choose stone cold prospecting every time, without remorse.

But the reason I was able to quit prospecting was because, with the help of some extraordinary mentors, I eventually discovered an online recruiting strategy, which…

Enabled me to recruit more people in 1 Day, than the most skilled recruiter in the world can do in 1 month I was able to passively generate leads, customers and new reps – even when I was out having fun with friends and family.

(Hence why I didn’t have to worry about prospecting them!)

Rather than spending hours spamming or private messaging people on social media, I learned how to legitimately get Facebook and other networks to actually help me attract the people who are most interested in what I have to offer, using their ads platform! (i.e. going legit!)

In fact, every day for almost 8 years now, I’ve awoken to an email inbox full of notifications for new leads, new customers, new team members and commissions I earned while sleeping!

This strategy is called ‘attraction marketing’, which is an internet marketing strategy designed for networkers and people in direct sales!

You see, if your business depends on you being on social media, sending private messages or commenting on people’s posts all day, you are NOT doing internet marketing … despite what you may have been led to believe.

Online prospecting and internet marketing are NOT the same thing!

8.supplemental_400x400_4

Internet marketing is a passive strategy, which works, even when you are not.

If you want to learn how it works, I actually reveal the entire strategy I’ve used for the past 8 years, in a free 10-Day Online Recruiting Bootcamp available here.

You’ll also get more details about a book I wrote, which is goes into the nuts n’ bolts of my recruiting & selling formula.

Now if traditional prospecting online or offline is your thing and you want to stick to that, by all means, go for it.

My friends, Eric Worre, Ray Higdon, Todd Falcone and Tim Sales are all about that stuff.

(And they do ‘attraction marketing’ too!)

For me, there was simply a certain way I wanted to live my life and that was more important.

I would much rather make a ton of money in my business first and then have my friends and family beg me to tell them more about it it.

It’s much better than begging my friends and family to join a business which isn’t making any money.

Which would you prefer? Exactly!

 

To your success,

Ferny Ceballos
Author of Attraction Marketing Formula

Johanna Baker

The Revitalized and Awake Entrepreneur

“Help revitalize, your true purpose and know that there is So Much More to Come”

Like me on FB

Johanna Baker

Johanna Baker

 

 

 

 

 

 

 

 

 

 

PS:  Get rid of your excuses and take a look at something that will truly get you and your business flying off to a great start or kickstart you into action with the best Training on using Social Media successfully.  CLICK HERE FOR ACCESS

How to set up a Blog?

 

You are thinking about setting up a Blog.Blog concept

What are the things you need to be thinking about?

 

First off you’ll need to think about what your purpose is for starting a Blog. Do you want to start a Blog to  teach others what you know who may need that information.  Will it be a Blog Branding what you know? Do you want to make money writing a Blog?

 

Either way you will need to have a platform to host your Blog. For most people having a Word Press site is the best option.  This Blog is built on a Word Press Platform.  You will need to have a Lead Capture Page to capture people’s information,   because  you must build a list.

 

What I like about Word Press is there are many formats to choose from and you can customize it to suit what you want to present . It’s like having your own location on the internet.  You will need a Domain Name and a Host for your site.

 

I have used GoDaddy for my names and my hosting.  There are others that you can check out. HostGator, DreamHost, Bluehost and 1&1. The cost of a Domain name is less than $15 a month.  Starter hosting packages cost less than $15 a month.  When you’re first getting started there are YouTube videos that can guide you through a lot of training on how to do things in the Word Press site.

 

Once you have your Word Press site you can choose Themes and Looks, install plugins that will enhance the functionality of your site,I found it fun to go through the different choices of pre-installed themes available to determine a starting place for how you want your Blog to look.

 

Here are a few of my favorite Plugins.

 

  • Word Press SEO by Yoast
  • Akismet *
  • Google XML Sitemaps
  • Widget Wrangler
  • Google Analytics by Yoast
  • Broken Link Checker
  • Share Buttons- By Add to Any
  • Updraft Plus – Back Up Ultimate
  • Google Analyticator
  • WP Super Cache
  • * Many of these Plugins are Free

 

Choose  Your Subject for your Bloggreat blog content label

You will need to be thinking about who you are writing for.  You need to write about something you that captures your interest and also what others are looking for.  Remember, it’s not about you, but who  you will be able to help with your writing.  Step back and think about your readers and your potential customers and what they need to know to be more successful. You will need to think about who your target market is.  What is their age, where are they in their life and what is it they are looking for.

 

Here are some things to think about

  • Is the topic something people are looking for?
  • Can you profit from what you write?
  • What is your competition?
  • Is there a gap you can fill?
  • Do you have interest and expertise?
  • Are their affiliate programs that you could join where you can make money?

 

What are some profitable subjects that people are interested in.

  • Health, making money, relationships are profitable subjects
  • There is always a way that you can figure at edge to reach your target market
  • Realize when you have others that are teaching similar things, there is a market for it
  • Getting the training and expertise, is not difficult if you are motivated to learn it
  • Figure out what you want to sell before you get started.

 

 

Figure out what you want to write about and the angle and niche where you will be able to assist others.  All the items that are listed above will need to be thought out so you know where you would like to go.  You may need some guidance and tools to figure this out.  I am here to assist you.

If you got value from this post, comment down below.  How does what you are interested in, products or services that you believe in make a difference and offer a solution for others?

Also share on Google+ or Facebook if you know of someone that could benefit from this post. Share buttons are on the bottom

Yours in Gratitude,

Johanna Baker

info@JohannaBaker.com

Like me on Facebook

betr cropped little hair face no chin

 

 

 

 

PS:  If you want to learn the skills to become a Solutions Provider  , Click Here

 

#Benefits of Blogging, #Market Yourself,  #Learn how to Blog,  # Become Indispensable in your job

#Solution Economy, #Brand Yourself